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Not every visit to your site results in a positive action or sale. But that doesn’t mean you can’t profit anyway! How? By learning about your visitors.
Site Analytics gives you vital data about your visitors – data you can use to your advantage. More than 30 reports tell you everything from how many people visit and what paths they take through your site to where in the world they live. You can use this information to eliminate costly errors, focus your offerings, and target new customers with laser-like accuracy.
Site Analytics now works with Quick Shopping Cart®; WebSite Tonight®; Orange Toad Dedicated, Virtual Dedicated or Shared Hosting; and Web sites hosted by other hosting companies.
Get the vital insight you need to succeed!

Email marketing is one of the cheapest and most effective forms of promotion available today.

In just a matter of minutes, you can distribute an offer or notice to hundreds or even thousands of customers or subscribers. There are no printing costs involved with this kind of direct marketing, no postage, and little lag time between when you send it and when it’s received. Thanks to source codes, email responses are supremely easy to track.

Marketers cherish direct email marketing for other reasons as well. Periodic emails serve to keep your company top-of-mind among website visitors, increasing the chance that they’ll think of you the next time they need what you sell or provide. Embedding links in your emails boosts traffic to your website – still the holy grail of online advertising.

Little wonder that companies cut TV and radio advertising during the economic downturn of the last decade, but continued to fund email marketing and social media. It just works.

Express Email Marketing is among the most cost-effective email marketing software available. Express Email Marketing’s sign- up magnet complies with federal anti-SPAM laws, requiring recipients to agree to receive email from you not just once, but twice before being added to your list. This “double opt-in” feature protects you from ever being labeled a spammer, ensuring your list includes ONLY those people who truly want to hear from you.

Express Email Marketing users who wish to import existing customer lists may do this as well. Express Email Marketing has a built-in system that marks these names as “Unverified” – a label that’s changed to “Active” once a recipient opens one of your emails. All undeliverable emails are reported in the Campaign Bounce report.

As a final precaution, each and every email you create and send in Express Email Marketing includes an opt-out link at the bottom of the email screen. Subscribers who click this link are automatically deleted from your Express Email Marketing mailing list, thereby further protecting your customer’s privacy as well as your reputation.

Our Campaign Designer makes it quick and easy to create an eye-catching announcement, newsletter or product promotion. Just choose from dozens of HTML templates professionally designed for a variety of industries (restaurants, real estate, retail, etc.) and personalize it with details.

Got different groups of customers? Express Email Marketing makes it easy to send a different message to each group based on their interests and buying habits. “Scheduling” and “Batch Send” features allow you to deliver your message any time of the day or night.

Measuring results is easy, thanks to a handful of powerful features. Bar graph summaries of each Email Campaign show you at-a-glance how many emails were opened, how many ignored and how many resulted in a sale. Drill-down reports reveal demographic details of those who respond, allowing you to further tailor future emails.

Express Email Marketing can even be used to create and publish a customer survey on any topic of interest to you. Express Email Marketing is a perfect complement to the growing family of Orange Toad marketing products, including Search Engine Visibility, Contact Manager and Site Surveys.

Search Engine Visibility makes it a snap to promote your business online, increase your online visibility and make money on the Internet…in four simple steps! NO technical expertise is necessary. If you can type and click, you can use Search Engine Visibility! It even works with Safari, so Mac users can enjoy the benefits, too! Still not sure? We even included the comprehensive Search Engine Visibility Help System, offering tips, guidance and detailed tutorials on search engine optimization and the search engine industry.

Search Engine Optimization – Position your Web site for the best possible ranking with leading search engines. Search Engine Visibility’s keyword and site optimization show you the words and phrases search engine users search for (powered by Yahoo!’s Sponsored Search).

Improve your site’s search engine performance with the latest news and developments from Search Engine Land, delivered directly to the News and Article feeds within Search Engine Visibility.

Web Site Analysis – Search Engine Visibility’s robust analysis (including keyword usage, spiderability, and Robots.txt files and Robots Meta tags) of your site’s strengths and potential weaknesses helps you secure crucial search engine success.

Improved Site Spider increases the performance of the Site and Keyword Analysis tools so you get detailed, site-specific results faster than ever before.

Submission – Easily submit your Web page(s) to leading search engines. Around the world or region-specific, it’s up to you. Search Engine Visibility helps you submit your site to more than 200 search engines and directories in all!

Target your local audience. Submit your site to local search engine programs like Google® Local, Yahoo!® Local, Live Search (MSN) and Local.com® (for brick-and-mortar businesses only; not available to online-only businesses). Or use Search Engine Visibility to submit your blog to more than 75 blog search engines and directories.

Reporting – No more wondering about results. Search Engine Visibility is loaded with reports that give you answers, including Link Popularity to gauge the crucial number of inbound links to your Web page; List Checking to verify that your Web page is listed with the Internet’s leading search engines and directories; Alexa®/Google® Rank to assess your page’s online performance; Competitor Rank to compare your site’s search engine ranking to that of your competitors; and Keyword Ranking to learn your current ranking on AltaVista®, HotBot®, Lycos®, and MSN®.

* Search Engine Visibility supports submission to AlltheWeb, AltaVista, AOL, A9, Dogpile, Netscape, Excite, and Hotbot by enabling submission to search engines Google, Yahoo! and Windows Live, which provide the search results for these search engines and portals. Third-party logos and marks are registered trademarks of their respective owners. All rights reserved.

Website Tonight is designed with ease in mind. Start with your choice of 1,500+ pre-designed templatesand take the hard work out of building your own website, no technical skills required! All you need to do is open the program, select your images and type your text. Just like that, your site gets built or updated. No longer do you need to wait days or weeks for a web designer to update your site. You’re in full control of the content, colors, and everything in between!

We’ve even provided over 20,000 professional royalty free images you can use, or upload your own right into the website. Once you’re site is ready you can publish your site with one click, and your site is live.

Key Features:

• Easy and affordable option to building and maintaining your own website
• Choose one of 1,500+ professionally designed templates
• Add Images (20,000+ free images included)
• Pick your font and color scheme
• Edit easily with click-&-type or wysiwyg
• Built-in Photo Album
• Event Calendar
• FREE hosting with guaranteed 99.9% network uptime
• Seamless integration with Google’s® Site Mapping Tool
• MySpace® myAds Credit
• Google® AdWords® Credit

Everything you need to open your own online store. Finally a shopping cart program that requires no technical skills what so ever. There are hundreds of design options to choose from, and you can customize your store to fit your style. However you decide to design your site, it still comes down to three basic steps. Choose a design, add your products, and start selling!

Key Features

• Select from over 800 design and color combinations, 10 Category page styles and 10 Product Detail page styles.
• Personalize with your logo, brand and product images.
• Make changes easily with click-&-type editing.
• Navigate quickly and easily with a step-by-step Store Setup Wizard.
• Specify product details, including SKU, description, pricing, options and inventory tracking.
• Accept all major credit cards through PayPal, PayPal Express, Innovative Merchant Solutions, VeloCT, Intuit Merchant Service Account and Authorize.net.
• Get real-time U.S. and international shipping rate quotes from UPS, FedEx and the USPS — or create your own custom shipping rate table.
• See new orders, inventory status and member activity at a glance.

One of the biggest mistakes new businesses is responding to your customers with a free email address (gmail, Hotmail, Yahoo, etc). Setting up a customized email for your business is easy, affordable, and will make you look significantly more legitimate to your customers. All of our email includes anti-virus and spy ware protection; along with productivity tools such as a calender and online file storage.